Differentiating between Google AdWords and Google AdSense

Introduction to Digital Advertising In the ever-evolving world of digital marketing, understanding the tools and platforms that drive online advertising is crucial. Among these, Google AdWords and Google AdSense stand out as two of the most influential and widely used services. This article aims to differentiate between these two platforms, offering insights into how they function, their benefits, and how businesses and individuals can utilize them effectively. Overview of Google AdWords What is Google AdWords? Google AdWords, now known as Google Ads, is a platform for advertisers to display their…

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